Last 2 Left Applications Launched on Facebook Platform

Client:

Last2Left.com – an online venture offering a patented game system positioned as the “World’s Simplest Fantasy Game.”

Goal:

Acquire registered users and build the Last 2 Left brand.

Solutions:

Game applications were developed based upon the Facebook Platform and displayed within Facebook. Users could readily access and play these games right in Facebook by granting permission to share their user information. This easy sharing of information allowed Last 2 Left to communicate to these new users with alerts, results and new games.

Highlights:

By leveraging the viral nature of Facebook, Last 2 Left was able to cost effectively attract over 25,000 new users with the first couple of months. It dramatically increased page views, bolstered revenue generated by ad views and most importantly exposed many people to the Last 2 Left brand.